I totally understand why you need them but I also think that you won't gain much of new members either (if you manage to do that you may have troubles keeping them loyal).
All you can see on the entire page are those dbl underlined... And they are everywhere - it's difficult to read threads, single posts and even posted code.
Extremly annoying (to say the least) ads are popping up practically everywhere you move your mouse.
There must be better way...

... enough said ...