Well usually you don't take the cooler off your CPU...

I'd say AMD offer the same speed for about half to two-thirds the price of the equivalent Intel processors.

Yeah, more break, but that's usually because people stuff them by installing the coolers wrongly (like putting them on sideways). They are more fragile than Intel's, but that's not really a factor once the CPU is installed and running.

Plus, AMD have created the new consumer 64-bit standard AMD64 ... the spec that Microsoft are using to make Windows... so Intel have to make their 64-bit processors AMD-compatible