hey,
just thought i would try and get some general opinions on the pricing of software. i often feel like i'm selling myself short, pricing my software too low, but am afraid that if i raise my prices that i'll scare people away, particularly when it comes to site licenses. sometimes i've really kicked myself for the license fees i've charged, so i've raised them many times, but i still think i'm going too low. there are only a couple of competitors in my category however and they price theirs incredibly cheaply.

my software is security related. my single-user license fee is $20.
some example license fees for businesses:
10 computers - $110 ($11 ea.)
30 computers - $210 ($7 ea.)
60 computers - $330 ($5.50 ea.)
120 computers - $500 ($4.16 ea.)
200 computers - $700 ($3.50 ea.)
400 computers - $1,000 ($2.50 ea.)

my question is, what would be considered reasonable? what's the norm? we don't do one-size-fits-all site licenses, and base it on the number of computers.