Joacim / Nightwalker83 -

I too feel that $299 is worth paying to not have to deal with Objective C.
Besides, any application that I create would be release on a local level first - if no buzz is generated, then I wouldn't waste my time with the mac store - so the annual developer fee for apple isnt
something that I am really worrying about.

I have several ideas for fairly basic industry-specific software programs - industries that typically favor the mac platform.
If anyone knows of any better software for quickly building mac apps, I'm all ears.