How do I send a variable from an ASP Script to JAVA Script?

This is my coding:

<%@Language=vbscript%>
<%Dim sName
sName = "GURU"
%>

<SCRIPT LANGUAGE="JavaScript">
<!-- Begin
msg='sName'; // N.B. This is where I want to place my sName variable from ASP Script
// ->
</script>
G.
U.
R.
U.